Before any sales call approach is ever made there should be preparatory steps to plan because if we consider that any call you make face to face could cost in the order of $100.00 average per call in Australia, in some cases even more, then you need to plan.
What is that old saying…People never Plan to Fail, they just Fail to Plan.
(Winston Churchill said “He who fails to plan is planning to fail” during World War II)
You only have 24 hours in one day, some of which you are sleeping…Plan for Success.
For the full article click on ‘Selling Tips B2B – Pre-call Planning’
Enjoy the read.